Oracle Acquires Energy Analytics Firm Opower To Enhance SaaS Offerings

Oracle has reached an agreement to acquire Opower, a customer engagement platform for the utilities industry, for $532 million. The transaction is expected to close in late 2016, and both companies will operate independently until then. The acquisition aims to provide the industry with the most modern, complete cloud applications for the entire utility value chain, according to Dan Yates, Co-Founder and CEO of Opower.

Oracle Acquires Datalogix To Enhance Data Cloud Offerings

Oracle announced that it has reached an agreement to acquire Datalogix, a consumer data collection company that positions retailers and other B2C companies to connect offline consumer spending to their digital marketing initiatives, for an undisclosed fee. Once completed, Datalogix will combine with Oracle Data Cloud to enhance its Data as a Service (DaaS) offerings. Both companies will continue to operate independently until the transaction closes.